No! Not a challenge to the Intel/GE Care Innovations Health Guide, but a competition to see who can – if I have understood it correctly – mash up the best dedicated search engine on health topics for Walgreens’ customers. And if they get a good one, it will be a bargain for the $25,000 prize. Further information from Health 2.0 News: Walgreens Challenge Announced at HDI.
If you are a developer, perhaps the following item will inspire you to have a go: How a Health 2.0 code-a-thon works in the O’Reilly Radar.